Getting Tax Smart in a 3 Step Process



Over the last week I, along with 10 million others πŸ‘€, saw Dan Koe's X article on how to change habits realistically.

If you didn't see it, it's worth the read ‡️

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DAN KOE
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4:31 PM β€’ Jan 12, 2026
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This resonated because one theme that constantly comes up in new client calls is a dissonance of tax efficiency.

Business owners are unsure if they are being the most efficient they can be and want help from someone who has walked that path. πŸ€·β€β™‚οΈ

But being tax confident is not something you can buy. It means ownership and comprehension of the most impactful parts of your tax plan.

If one of your goals in 2026 πŸ“† is to become better at understanding taxes and how to avoid them, here's a helpful path to follow:

Identify the Biggest Variable

We want to eliminate surprises in tax. πŸŽ‰ No one likes them.

And to business owners, the primary variable that drives surprises is how much taxable income the business will make. ⁉️

If we can get this number right, the only other variable that really matters is tax law - which changes much slower.

So it may sound counterintuitive, but if you want good tax planning we need to start where the variables that impact taxes begin - the financials.

If you don't use a budget or have a projection into the next year, it makes it challenging to accurately predict cash flow impacts of taxes for the next 12-18 months. πŸ˜΅β€πŸ’«

Revisit Tax Structure

Next up is tax structure, and we look at two drivers πŸ€” to get it right:

  1. What are the income streams? πŸ”€
  2. What are the balance sheets comprised of? 🏒

Income streams are important to get in the right entities.

For example, income that is eligible for a qualified business income (QBI) deduction πŸ—οΈ may need to be directed through a S-Corp to maximize that deduction. Similarly, a S-Corp can help mitigate self-employment tax πŸ’‡β€β™‚οΈ on profit distributions over a reasonable salary.

Each of these items can save hundreds of thousands of dollars πŸ’΅ in tax over the life of a business owner.

Balance sheets - a topic near and dear to my heart, but neglected by many tax pros - are equally important.

Understanding how the entity will be capitalized πŸ‘¨β€πŸ‘©β€πŸ‘¦β€πŸ‘¦, what assets will be retained inside the business πŸ–₯️, and how much and what type of debt will be used 🏧 all drives which entity type to use.

For example, if you're raising capital to buy real estate 🏫, a S-Corp is very likely not the right choice. Because S-Corps are limited on the type of shareholders, and variation in how they can receive return on capital (no profits interest), partnerships are the most common choice here.

On the other hand, if the business is a cash cow πŸ„ and there's no tangible appreciating property, a S-Corp may be just the right vehicle.

Know Your Tax Avatar

This takes time to develop and where the experience of the tax pro really matters. ✍️

What do we mean by Tax Avatar?

What we're trying to get down to is "what are the tax strategies someone in my situation normally uses." Business owners want to be put in a bucket πŸͺ£ with other taxpayers and be told what everyone else is doing. πŸ™‹β€β™‚οΈ

We've addressed that by creating Taxpayer-based Avatars and Event-based Avatars that we can reference πŸ” when planning out tax strategy options for current or potential new clients.

Our taxpayer-based avatars πŸ€΅β€β™‚οΈ are:

  1. Real estate owner, operator
  2. Pass-through business owner
  3. Small business start-up / founder
  4. High W2 earner
  5. Ultra high net worth and estates

For each of these, we've tagged anywhere from 5 to 20 tax strategies to reference when creating tax plans.

Our event-based avatars πŸ§‘β€πŸΌ are:

  1. Sale of a business
  2. Purchase of a business
  3. Sale of property or primary residence
  4. Low income year comparatively
  5. High income year comparatively
  6. Newly self-employed

Same thing as the taxpayer-based avatars, each of these has 5-10 strategies tagged to it for quick reference.

The problem is there is no standard here. πŸŒ€ So you are at mercy of your tax pro to ☝️ identify opportunities, and ✌️ execute on them. It's not an easy lift, from experience.

The best question to ask here is "what do other people in my situation do." When we get asked that, we can reference our working list of common strategies for that taxpayer or events as ideas.

The Takeaway

Start at the top. πŸ”Ό If you want to pay less tax, get better financials and create a budget.

Then tighten up on structure and tax strategies that other taxpayers similar to you use.

As always, reply to this email for feedback or if you want to talk more about working together for tax strategy and compliance.

Don't forget to read Dan's article linked up top, it's great advice for how to meaningfully change behavior. Hoping all the best for everyone in 2026 and beyond.

And also, go Texans! πŸƒ

🫑


Meme Cleanser 🧼

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Ramp Capital
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@RampCapitalLLC
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The Wall Street Journal
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When Jerome Powell went public with his defense of the Fed’s independence, the central bank’s chair found an unlikely army standing behind him: the meme-stock crowd https://on.wsj.com/49hYHqa
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Robert Sterling
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Buck
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The Plug [Newsletter]

I've been a CPA for nearly 20 years - serving private small business and real estate the entire time. I take the lessons learned in serving and now running a small business and share them here. For business owners, investors, and advisors looking to lower their cost of capital, subscribe for delivery straight to your inbox πŸ‘‡ Also on YouTube at PlugAccountingandTax!

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